Platform — Build & Price

Help buyers explore, compare, and fall in love with their future home.

Give buyers an interactive way to explore floorplans, personalize options, understand pricing, and discover the homes that fit their lifestyle—all before they ever contact your sales team.

How It Works

Turn home shopping into an interactive experience.

Modern buyers want to explore possibilities before speaking with a salesperson. Build & Price gives them the confidence to understand options, pricing, and fit on their own schedule.

1

Explore Floorplans

Browse layouts, elevations, communities, and available inventory through an interactive experience built for discovery.

2

Customize Options

Experiment with structural options, finishes, upgrades, and configurations while understanding the impact on pricing in real time.

3

Save and Compare

Buyers can save favourites, compare possibilities, and return confidently as they narrow down their decision.

Get Started  →

Meridian

3 Bed · 2 Bath · 2,371 sq ft

Estimated Price

$672,000

Modern Buyer Behavior

Buyers want to explore before they engage.

Today's buyers expect the same freedom they experience in every major purchase. They want to compare options, understand pricing, and evaluate possibilities before they schedule an appointment or visit a sales center.

More Buyer Engagement

Interactive experiences keep buyers exploring longer.

More Qualified Conversations

Buyers arrive with greater confidence and clarity.

Better Buyer Understanding

Every interaction reveals preferences and intent.

Stronger Buyer Experiences

Create a journey buyers actually enjoy.

Connected Intelligence

Every interaction becomes insight.

Build & Price isn't just a visualization tool. Every interaction helps builders better understand buyer preferences, interests, and readiness throughout the buying journey.

Buyer Sees

Interactive floorplans

Personalized features & upgrades

Real-time pricing

Saved homes & preferences

Builder Sees

Community & floorplan interest

Preferred features & price points

Engaged, high-intent buyers

Actionable data for your team

Results

What Build & Price Delivers

64%
Returning visitors
4.7
Average visits per buyer
86%
Close rate through Ownly
50%
Faster time to contract

Works With Your Existing Tools

Salesforce
HubSpot
Microsoft Dynamics 365
ORACLE
Google Analytics
+ More

Ready to get started?

See Build & Price in action.

Give buyers the confidence to explore, compare, and take the next step—while helping your team understand what matters most to them.